Why Two-Tone Rolex Watches Don’t Hold Their Value Like Solid Gold or Stainless Steel Models
Why Two-Tone Rolex Watches Don’t Hold Their Value Like Solid Gold or Stainless Steel Models
When it comes to luxury timepieces, few names carry the weight and prestige of Rolex. Among their extensive catalog, collectors often debate which models retain their value best over time. While stainless steel and solid gold Rolex watches have proven to be reliable investments, two-tone models (also referred to as "Rolesor") frequently lag behind in resale value. But why is that?
In this blog, we’ll explore the market dynamics behind the performance of two-tone Rolex watches, break down their appeal, and help you decide whether a two-tone is the right addition to your collection.
What Are Two-Tone Rolex Watches?
Two-tone Rolex watches combine stainless steel with either yellow gold or Everose (Rolex’s proprietary rose gold). These watches offer the durability of steel with the luxurious gleam of gold, often found on the bezel, crown, center bracelet links, and dial markers.
Popular two-tone models include:
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Rolex Datejust Two-Tone (Ref. 126333)
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Rolex Submariner Two-Tone (Ref. 126613LB)
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Rolex Daytona Two-Tone (Ref. 116503)
The Appeal of Two-Tone Rolex Models
Two-tone watches were especially popular during the 1980s and 1990s, praised for their versatility. They walk the line between dressy and casual, offering the prestige of gold at a lower price than full precious metal models.
Benefits include:
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Aesthetic Versatility – Suitable for both business and casual wear.
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Affordable Luxury – Less expensive than solid gold alternatives.
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Iconic Designs – Classic looks that harken back to vintage Rolex eras.
So Why Don’t They Hold Their Value?
1. Collector Preferences Favor Extremes
Collectors and flippers alike tend to gravitate toward either:
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All-steel sports models – Valued for their utility, rarity, and universal wearability.
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All-gold pieces – Treasured as status symbols and symbols of luxury.
Two-tone models fall into a middle ground, often perceived as “neither here nor there,” limiting demand on the resale market.
2. Shifting Style Trends
Two-tone watches had their heyday in the '80s and '90s, but today’s aesthetic leans heavily toward minimalist and monochrome styles. Stainless steel models, especially in sport references like the Submariner and GMT-Master II, are trending as "cool" and understated—especially among younger buyers.
3. Perceived Value and Wearability
While two-tone models are luxurious, they don’t offer the full “precious metal” experience. This creates a psychological barrier when buyers compare them to solid gold models. Additionally, the flashy contrast can limit the occasions for wear, affecting overall desirability.
4. Lower Demand Equals Lower Resale
Due to the factors above, demand in both the gray and collector markets tends to be lower. That means:
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Two-tone models sit longer on resale platforms.
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They often sell below MSRP or at minimal markup.
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Even discontinued two-tone references don’t see the same explosive growth as their steel or gold counterparts.
Does That Mean Two-Tone Isn’t Worth Buying?
Not at all.
If you're looking to buy a Rolex to wear and enjoy — not just invest in — two-tone watches offer tremendous value. They blend luxury and everyday wear with unmatched Rolex quality.
In fact, savvy collectors often buy two-tone watches pre-owned at a discount, enjoying a beautiful timepiece without paying inflated secondary prices.
Final Thoughts: Buy What You Love
When it comes to horology, the golden rule (pun intended) is this: Buy what you love. Two-tone Rolex models may not match the value retention of steel or gold references, but they carry undeniable vintage charm, historical significance, and unique aesthetics that stand out in a sea of sameness.
Whether you’re rocking a Rolesor Datejust or an all-steel GMT-Master, your strap choice can elevate the look even further. At WIS Watch Straps, we offer a wide variety of premium rubber, NATO, and Italian leather straps to help you match your Rolex to your mood and lifestyle.
👇 Upgrade Your Two-Tone Game
Transform your wrist game with a new strap that complements your two-tone timepiece. Explore WIS Watch Straps now at https://wisstraps.com