Patek Philippe Cubitus vs. Patek Philippe Nautilus: A Bold New Direction or a Misstep?

When it comes to luxury timepieces, Patek Philippe is synonymous with timeless elegance, innovation, and unparalleled craftsmanship. The release of the Cubitus collection, Patek’s first new line in over 25 years, has sparked heated discussions in the watch community. The bold, square-angled design has been compared—often unfavorably—to the brand’s iconic Nautilus.

In this blog, we’ll compare and contrast the Patek Philippe Cubitus and the Nautilus, two models that represent different eras for the brand. Is the Cubitus a modern successor to the Nautilus, or does it miss the mark entirely? Let’s break down the design, appeal, and reception of these two collections.


1. Design: Round Edges vs. Sharp Lines

The Nautilus: Timeless Sporty Elegance

Designed by the legendary Gérald Genta and released in 1976, the Nautilus Ref. 3700 was a revolutionary take on luxury sports watches. Its signature rounded octagonal bezel, integrated bracelet, and porthole-inspired case design made it instantly recognizable. Over the years, the Nautilus has retained its sleek, timeless appeal, becoming one of the most sought-after watches in horology.

  • Key Design Features:
    • Rounded octagonal bezel
    • Horizontal embossed dial
    • Integrated bracelet with flowing lines
    • Water-resistant case (originally marketed as "tough and elegant")

The Cubitus: A Modern, Square Twist

The new Cubitus, by contrast, embraces a much more contemporary design language with its square case and rounded edges. It retains certain Patek Philippe DNA elements—such as exceptional finishing and refined dial work—but departs significantly from the Nautilus' softer, flowing design.

  • Key Design Features:
    • Square case with curved edges
    • Minimalist dial options
    • Integrated bracelet, similar to the Nautilus
    • A bold, modern aesthetic for urban buyers

Design Verdict:
While the Nautilus remains a timeless classic with its porthole-inspired curves, the Cubitus pushes boundaries with its square silhouette. Fans of traditional Patek design may find the Cubitus jarring, while younger collectors may view it as a modern evolution of the brand’s sporty lineup.


2. Functionality and Wearability

The Nautilus: Versatility at Its Best

The Nautilus' appeal lies in its ability to bridge sportiness and elegance seamlessly. Whether paired with a suit or casual wear, the Nautilus remains versatile and wearable across all settings. Its water resistance and robust build make it a practical choice for everyday wear.

  • Water Resistance: 120 meters
  • Best For: Casual elegance, everyday wear, collectors who love a piece of history

The Cubitus: A Bold Statement Piece

While the Cubitus also features an integrated bracelet and robust build, its square design makes it a bolder statement. The sharp lines may not suit every wrist or outfit, but for collectors seeking something distinctive, it offers a fresh alternative.

  • Water Resistance: 60–100 meters (depending on the model)
  • Best For: Modern fashion enthusiasts, bold watch collectors, and those who appreciate contemporary aesthetics

Functionality Verdict:
The Nautilus retains its reputation as the ultimate luxury sports watch, blending versatility with durability. The Cubitus appeals to collectors who prioritize unique design over universal wearability.


3. Market Reception: Iconic vs. Controversial

The Nautilus: A Cult Classic

The Nautilus has been a fixture in luxury watch culture for decades, reaching near-mythical status. Discontinuing models like the Nautilus Ref. 5711 only intensified demand, with resale prices skyrocketing far above retail. The Nautilus’ cult following ensures its continued relevance in the world of haute horology.

  • Current Status: A holy grail watch for collectors
  • Resale Market: Nautilus models often sell for 2–5x retail price on the secondary market

The Cubitus: Mixed Reviews

The Cubitus, on the other hand, has received mixed reviews since its release. While some appreciate its bold design and modern direction, others feel it strays too far from Patek Philippe’s timeless aesthetic. Critics argue that the Cubitus lacks the sophistication and balance that made the Nautilus so iconic.

  • Current Status: A polarizing addition to Patek’s catalog
  • Market Outlook: Uncertain—while it may attract younger buyers, traditionalists remain skeptical

Market Verdict:
The Nautilus is a proven icon, adored by collectors and enthusiasts alike. The Cubitus, though bold and innovative, will need time to find its place in the watch world.


4. Price Points: A Tale of Two Markets

The Nautilus

The Nautilus is a luxury timepiece in every sense, with prices reflecting its prestige. Models like the discontinued Ref. 5711 retailed around $35,000 but now command upwards of $100,000+ on the secondary market due to scarcity.

  • Retail Price: $30,000–$60,000 (depending on the model)
  • Resale Price: Often far above retail, with significant appreciation over time

The Cubitus

The Cubitus, aimed at attracting a new generation of collectors, comes in at a slightly lower price point. However, it remains a luxury offering, and its resale potential will depend on market reception.

  • Retail Price: $25,000–$40,000
  • Resale Price: Currently uncertain, with polarizing market reception

Price Verdict:
While the Nautilus remains a strong investment piece with proven value retention, the Cubitus’ resale potential remains untested. For collectors looking to secure a long-term investment, the Nautilus may remain the safer choice.


5. Who Are These Watches For?

The Nautilus

  • Longtime collectors
  • Fans of Gérald Genta’s iconic design language
  • Buyers seeking timeless elegance and strong resale value

The Cubitus

  • Modern, trend-conscious collectors
  • Buyers looking for something bold and unconventional
  • Newer enthusiasts drawn to Patek Philippe’s innovation

Conclusion: Tradition vs. Innovation

The Patek Philippe Nautilus and Cubitus represent two very different approaches to luxury watch design. While the Nautilus stands as an enduring icon of elegance and versatility, the Cubitus seeks to appeal to a new generation with its bold, square aesthetic.

For traditionalists, the Nautilus remains unmatched in terms of style, history, and investment potential. On the other hand, the Cubitus offers a fresh take for those ready to embrace innovation and modernity.

Whether you prefer the timeless allure of the Nautilus or the contemporary edge of the Cubitus, one thing is certain: Patek Philippe continues to shape the world of horology—one bold step at a time.

Which do you prefer—the legendary Nautilus or the daring new Cubitus? Let us know your thoughts in the comments! ⌚

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